rebecca 
Advertising is an important part of events. Advertising agencies are used to create and make advertisements which will get people’s attention. Marketing campaigns use them to create awareness about their products. Marketing is done through various media.
In the past years, advertising through the use of mass media had become very common. These days, however, we see an increase in the use of direct marketing. Direct marketing is a form of marketing that targets specific individuals.
The first type of direct marketing is a letter. Some of the best and the worst letters were handwritten. They contained the personal touches that only handwriting can give. Letters are still one of the best methods of advertising, despite the fact that email advertise events marketing is being used more and more. Today, people use emails to receive news and updates regarding products and services.
There are many types of email marketing. They include newsletters, special announcements, promotions, sales, etc. Some companies use these emails to sell products and services. Others use them to advertise new products and services.
Another type of direct marketing is via telephone calls. They come in different forms like live calls or telemarketing. The telemarketing technique was created to reach people in remote areas. The callers can even speak directly to customers. The companies can make a sale from the callers.
